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Four deadly sins of B2B salesIn many respects, B2B sales is the same as B2C. Building long-term business relations, professional attitude and the necessity to create a rapport with the prospect are all things you must focus on,…
3 steps to more effective cooperation of human and artificial intelligenceAccording to a study from last year by the World Economic Forum entitled The Future of Jobs, in the next five years 7.1 million jobs, mostly in administration and production, will be cancelled due to…
Do you know who the first mentor was? He was a Mentor with a capital M, one of the heroes of Homer's epic The Odyssey. Prior to his departure for the Trojan War, Odysseus asked Mentor to educate and…
Base your career on a professional network - you need no more than 10Connections can offer cooperation you may not expect. Building connections has evolved over past few years. Increasingly, meetings take place on social media platforms. Formal introductions are no…
Product websites (2/2): Show reviews and do not require registrationThe previous article described what needs to be kept in mind when creating the content of a successful product page. Now we will continue with another two tips that will push your conversion rates…
Study: CEOs must start a "Skills Revolution"In a rapidly changing digital landscape, CEOs must lead the charge in reskilling their people to be relevant in the Digital Age and ready to adapt to change.
Consumers cannot use apps but vendors and developers don’t careSmartphones and mobile apps are quickly becoming very complex. Unfortunately, we often cannot describe them as being intuitive. Many mobile users dont know how to use even a mere 5% of the functions…
5 replies to a prospect asking for a discountA discount from the full price of a product can be both a powerful tool of persuasion and an inconvenience that the business person must be able to handle so as to avoid selling the product below…
4 tips for leaders of startups (not only) in 2017As a leader of a startup, you need to hone your critical listening skills because your clients definitely have something to say. Also ask questions. You need to understand what solutions are in…
Learn the art of negotiationWe encounter negotiations constantly in our everyday lives. Within the family, at work, in relationships, when talking to children, shopping, solving problems or dealing with company representatives &…
Rozhodnout v klíčových situacích, které mohou citelně ovlivnit vaši práci či podnikání, je vždy ošemetné. To jako lídr jistě znáte. Takové rozhodování vyžaduje primárně kladení zcela konkrétních…
Inbound leads: a blessing you need to work onIt really is great: someone identified a business problem and found you on the Internet. Your services seemed to be a potential solution for the problem. Your landing page converted the visitor and…
5 tips on impressing an investorLet us assume you have an intelligent, innovative idea that, given a certain initial investment, has great business potential. And let us assume also you have a chance to address an important investor…
New insights into the determinants of socioeconomic progress (1/2)Increasing income inequality is an issue among almost all wealthy countries. Contrary to popular belief, it's poverty, not the absolute inequality, that we can use as a predictor of developmental…
Everything you should know about business before you're 30People are starting their own businesses younger and younger. Whether they decide to start alone or join start-up companies, the business knowledge gained from school and books won't be enough. They'…
