Today HR professionals know well that it is often not possible to find a suitable candidate only with ordinary announcements. Referrals from trustworthy employees are a much more effective method. Search for a suitable team mate, moreover, helps strengthen a working team because it is a common purpose of them all. Server Business 2 Community provides tips on how to create such a referral program:
1. Give a strategy to your program
Companies usually have an employee referral program. Although, often not effective and missing a strategy. Solution is to deeper understand how your working team operates and what the needs are for meeting goals. Perhaps you will have to more adapt those working remotely or focus more on a social profile of the candidate who you are looking for.
2. Focus on your own career sites
Quality career sites outlining a company culture and a business environment help both attract new talents and define own brand. There are many ways to do it. If you use external sources, take care of results reflecting company needs and profile.
3. Appreciate beneficial referrals
Offer incentive rewards for employee referrals. There are either financial or non-financial benefits such as days off, coupons and so. Motivate also those employees whose referrals were not winning but valuable. Solution is e.g. a reward gradation according to a candidate's success in a tender.
4. Involve game features
Gamification increases employee involvement and motivate them to join the program. You can create e.g. a leaderboard that shows who in a team is meeting challenges. That support may reflect even in the company's performance itself.
5. Automate the program
Dealing with every part of the program separately may be challenging and cause confusion. However, you can set up individual steps of the process which e.g. automatically send updates to all your respondents at any time you choose (Autoposting function ). You will ease a lot of work.
Remember the good employee referral program can not only create a cohesive working team but also attract perspective candidates and strengthen company performance as a result.
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