The use of modern technology in recruitment is shifting from publishing advertisements on websites to applicant tracking systems, search engines and social networks. Chris Gould from Aon Hewitt, therefore, published an article titled "Time to rethink recruitment" on Talent Management. He describes five ways to innovate the recruitment process from sourcing to onboarding.
1. Upgrade your model of talent supply chain
Bet on specialized roles of your recruiters within each phase of recruitment. Thanks to the fact that each stage will be lead by an expert, you will achieve higher productivity of the whole process.
2. On the Internet focus on SEO
Strengthen the visibility of your job offers on the Internet using search engine optimization (SEO). Bring interested people to your website through keywords and relevant information and work on how to maintain contact with them.
3. Include mobile devices
Nowadays, mobile devices are a common part of life and therefore also an ideal opportunity to maintain contact with your talents. Your website with job ads should be optimized for mobile devices and enable candidates to responsd directly through their mobile phones.
4. Test performance using assessments
Involve interactivity using simulations and realistic examples of work. Use elements of a game. Do not worry to use avatars, audio and video in order to support the realistic nature of situations.
5. Reconsider traditional measures
Are traditional metrics such as cost per hire or time to fill really meaningful? What impact do they have on the revenue of your company and your employees' enegagement? Whether metric you choose, you should measure the impact of recruitment on the business it supports.
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