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Improving customer service with chatbotsCompanies which implement a digital workforce of software chatbots can ensure that their service workers are always available. The availability of chatbots via messaging increases the productivity of…
Negotiating for success: what you can rely onNegotiators with many social and professional connections are seen as more influential. If you have a large social network, you are more likely to get some good alternatives during negotiations or…
Four zero-budget marketing tips for start-upsNo matter whether you are starting new businesses or not, you must have noticed that what ten years ago was simply called a new company is now referred to a start-up. Irrespective of the terminology…
LinkedIn to launch detailed reports (not only) for recruitersThe success of strategic recruitment and HR planning today is a matter of quality software solutions able to analyse large amounts of data in order to identify the greatest talent in individual…
Bringing clarity to PR measurement: focus on actionable insightsIn the field of PR, there is often a tendency simply to analyse too many metrics. Yet many of these may be unhelpful and tracking them only takes up time that could be better used. If you want to…
Four notorious mistakes in job adsJob offers should provide people with basic information clearly about what job is on offer, who's offering it and the salary. The "Who" doesn't only mean the name, address and the field the company…
Banking: Physical channels in the age of digitalizationAs banks' nondigital channels transform, there will be more time to provide appropriate advice to clients. Almost one fifth of active digital customers tend to stop using branches. However, physical…
How to become successful (and maybe also rich) through bloggingThat you shouldnt cover your entire site with ads is a no-brainer: this is something completely irrelevant to readers, as well as extremely distracting. You would thus clearly show that valuable…
The worst mistakes you can make before signing a contractBusiness meetings usually have one common goal, namely closing the sales cycle and signing a contract or an order. And it is this last phase with which some salespeople have issues: immediately before…
Business on social media: how not to waste time and moneySocial media must be seen as a serious platform for your business, simply because that is the way things are. News, reports, researching products and services, as well as writing and sharing reviews:…
Five ways of making telephone sales more effectiveWhen it comes to all the different types of sales, cold calling is by far the least popular. Salespeople do not like calling prospects, especially ones with whom they have not yet been in touch and…
Siloes in companies harm the business (2/2)The previous article described why it is important that every functional unit in your company has access to a complete set of data. Now we will look at what other tools can be used to break the…
Siloes in companies harm the business (1/2)Each division should discover the same insight for itself? No, there is no time for that. An organisation which consists of siloed structures and thinking will always be desperately slow, unprepared…
3 steps for better cybersecurity (2/2): What follows the initial discussionThe previous article explained how, if you want to take cybersecurity seriously, the first step is a thorough initial discussion. After that, what comes next?
Managers and recruiters don't have to hate each otherCooperation of recruiters and hiring managers is not always easy but, since this cooperation is crucial for the final outcome of recruitment, it should be transparent and without unnecessary…
