Unexpected product benefits: how best to market them When you test a new product, you may find it brings unexpected benefits. A famous example of this is Viagra, which was originally developed for treatment of…
CFO taking on responsibilities of COO: Can it work? (2/2) The previous article described the role of a COO and why there may be some…
CFO taking on responsibilities of COO: Can it work? (1/2) One thing we can observe nowadays is that sometimes CFOs have considerably…
Why we shouldn’t glorify failure Given the pace of change today, probably all of us know that we shouldn’t…
Are you hiring a PR agency? What to look for (2/2) The previous article suggested what questions to ask when choosing an…
Automation: the cure for decision fatigue Artificial intelligence can help leaders do their jobs better and more…
Are you hiring a PR agency? What to look for (1/2) Many businesses simply cannot afford to have an inhouse team consisting of…
Finance and shared services centre: can it work? To derive maximum value from shared services, leaders of finance…
What to do so as to outperform competitors Competition can make our lives tough. It may be advantageous for consumers…
Have a good idea adopted, not rejected For innovators it is not always easy to have their ideas heard and taken…
Workers cum managers will not benefit the company (2/2): What to do about it? The previous article explained why combining the responsibilities of…
Workers cum managers will not benefit the company (1/2) Workers cum managers are employees responsible for supervising others, but…
