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Tips on how to make the most of a short meeting with a prospectThe first meeting with a client is by far the most important, but there is often not much time for it. Prospective clients frequently forget about the meetings, come late, forgot what your company…
5 reasons why content marketing is not just a modern fableDo you find that content marketing is just another trendy fad and therefore it does not make sense to deal with it? Who cares that companies like Coca-Cola are trying to produce a wide variety of…
Show your people that you careA leader who avoids personal connections with his employees is making a huge mistake. If you are looking for ways to build good personal relationships with your people, while maintaining your position…
5 tips on how to build a stable companyA dynamic environment full of changes can, on the one hand, support innovation, however, on the other hand, it can create an environment of uncertainty, where one cannot develop or build long-term…
You wrote your CV including only information that is accurate and proofread it well so that there are no typos or grammatical errors. This is certainly commendable, but it does not mean that you are…
7 basic questions for a needs analysisA needs analysis is the first and most important step towards a successful sale. Only if you know in detail what a client demands, needs and what he or she has been through are you able to find the…
7 tips how to manage "side gigs" and not go crazyDo you often find that before the month is over your funds for the entire month have run out and you do not know how? Maybe your personal knowledge of a foreign language or graphic or other software…
Why it is more profitable to take care of existing customers rather than getting new onesTips to improve both marketing and sales mostly confine themselves to how to get new customers. However, Forbes website has recently published an article that lists several reasons why it is necessary…
The Ten Commandments of connecting recruiting and corporate goalsEvery recruiting manager should strive to be perceived as an expert who significantly contributes to the strategic goals of his company. How can you connect a company's recruitment strategy with its…
3 things that makes you a better manager (or not?)Being a manager that focuses on his team and hopes to gain their trust and respect, is never easy. It is a never-ending mission that requires daily sacrifices. However, there are two sides of this…
How to manage an employee who drives you crazyNo manager can always have a team made up of his best friends. This is often not even desirable. However, a situation may arise when you can not stand one of your subordinates. You may perceive him as…
Social media traffic to e-commerce sites: Facebook takes the leadFacebook is an absolute leader among social networks in terms of bringing people to online stores. Furthermore, it even has the highest conversion rate. This is the main conclusion of a study by …
Today's recruiters usually understand the potential of passive job seekers, but often do not know how to work with them or make excuses that they do not have enough time. Such excuses are no longer…
Why you should be straight with your employeesThe average person tells four lies a day. That is about 1,460 false statements per year. The most common lie is: "Everything is fine." We say it quite frequently at home and at work too. The words of…
Do not underestimate telephone interviewsA number of job applicants must first pass a telephone interview before they can be invited for personal interviews. Telephone interviews with recruiters therefore should not be underestimated. A…
